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Colour Line

J Beverly Hills’ new Colour Line was developed to be exquisite with top of the line tones, nourishing botanicals, and pigments that excel beyond perfection. With pharmaceutical-grade pigments that measure 99.98% in purity, these pigments are the smallest and purest in the world (micro-molecular).

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AMMONIA

Ammonia is used in colour to bring the cuticle to an alkaline level so it can open and the colour pigment can be deposited. Our colour has a pH level of 8.59 which is the minimum pH level needed to push the colour pigment in. J Beverly Hills colour has less than 1% ammonia in levels 1-10 and less than 2% ammonia in our High-lift series.

Pigments

Much like a diamond, there are different qualities of pigments and unless we are told the quality directly, we can never be sure of their purity. Our pigments are pharmaceutical-grade and measure 99.98% in purity, which is the smallest and purest pigment molecule in the world (micro-molecular).

BOTANICALS

Our colour is formulated with pure botanicals that survive in a moderately alkaline pH and work to leave the hair healthy and shiny.

Production process

We use a pharmaceutical manufacturing protocol with a completely automatic production process. All production, transport, and stock phases are carried out in a sterile environment, under vacuum, and at a controlled temperature. This ensures our colour does not undergo oxidation and its molecules reach a level of purity equal to 99.98%.

colour features

  • 3.4 oz Tubes
  • Variable Mix Ratio
  • All 3 Controlling Bases
  • Super Boost
  • Warm and Cool Brown Mixers
  • Pharmaceutical Grade Micro-Pigments
  • 2 Transform
  • Alpha-Numeric Identification
  • Botanically Infused
  • 5-Step Formulating System

WANT TO KNOW MORE?

Would you like to find out more about J Beverly Hills Colour? Click this link to find an in depth manual that features the full colour catalog, the unique technology, and everything you need to know to be successful in formulating for superior client results. 

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KEY BOTANICALS

Aloe Vera

Reparative and moisturizing aloe smooths, shines, restores dead skin cells, and protects the hair from UV rays.

argan oil

Filled with deeply quenching omega-3 fatty acids and vitamin E, argan helps protect from heat styling breakage, adds shine, alleviates hair and scalp dryness, and can help reduce frizz.

Acai Berry

Restorative and balancing açai is high in amino acids, proteins, vitamins, and healthy fats fit to deeply moisturize and protect the hair while gently strengthening.

Beeswax

Unruly hair is no match for smoothing and detangling beeswax that locks in moisture and soothes the scalp while promoting hair growth.

black pearl

Potent black pearl powder possesses complex protein that promotes hydration, circulation, and repair while also delivering nutrients and antioxidants to the strands.

vitamin c

Collagen-boosting vitamin C moisturizes, strengthens and controls the hair.

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